Archive for the ‘b2b’ category

Best of B2B Marketing Zone for January 22, 2012

January 24th, 2012

Best of B2B Marketing Zone

January 22, 2012

  • GROW – PRACTICAL MARKETING SOLUTIONS | SUNDAY, JANUARY 22, 2012
    Pinterest drives enormous blog and business success
    Guest Post by {grow} community member Lauren Schaefer. This is Kate. She’s a hairstylist, jewelry maker, and all-around crafter based in North Carolina. Kate started her blog ( thesmallthingsblog.com ) exactly one year ago. And like most of us, it was a labor of love without a whole lot of “community.” Pinterest! How about you? MORE >>
      140 Tweets

  • SAZBEAN | SUNDAY, JANUARY 22, 2012
    Top Internet strategy, marketing and technology links for the week of January 22, 2012
    Here are the top Internet strategy, marketing and technology links for the week of January 22, 2012…  . Maximizing Your Brand Presence on Google+  (Marketing Profs). Tips to Keep Your Website Ahead of the Curve in 2012  (Mashable!). Users Not Customers Will Wake You Up to the Future of Doing Business (Small Biz Trends). HubSpot). ProBlogger). MORE >>
      18 Tweets

  • FEARLESS COMPETITOR | SUNDAY, JANUARY 22, 2012
    Sunday Learning | Inspiration from Leaders by “Start with Why”
    At Find New Customers , we reserve Sundays for learning. Our goal is to empower YOU to come away with new insights and ideas – in just 20 minutes or less. Hot News: My Alma Mater, the University of Notre Dame, upset #1 Syracuse last evening. One happy ND grad here. ND Students rush the floor. In the smallest circle – Why? inspires. MORE >>
      6 Tweets

  • MARKETING INTERACTIONS | SUNDAY, JANUARY 22, 2012
    6 Tips for B2B Vendors Becoming Publishers
    Judging by the amount of online noise being generated, the idea of publishing content is no longer considered to be an "edgy" proposition for many vendors. But noise isn't going to help you meet your goals. The thing about noise is that we've all become adept at tuning it out. Our lists are long and our patience is waning. MORE >>
      10 Tweets

  • SELLING TO BIG COMPANIES | SUNDAY, JANUARY 22, 2012
    3 Big Sales Problems I See Today
    Recently I was interivewed by the Sales Lead Management Association about some of the biggest problems I see today that are having a negative impact on sales — and what can be done about them. What was my key focus? Management’s failure to understand changing customer/behavior. Lack of sufficient digital assets to attract & nuture prospects. MORE >>
      12 Tweets

  • CONVERSIONATION | SUNDAY, JANUARY 22, 2012
    Ten Blogging Lessons from Chris Brogan
    2012 is the year of oversaturation. On social media too. So says Chris Brogan. He has a point. You know the phenomenon. There is too much ‘noise’ And we need filters. “Curation” is hot. That’s why Twitter acquired Summify. We will scale down. We live in a consumption society, says Brogan. “People can barely [.]. MORE >>
      15 Tweets

  • IT’S ALL ABOUT REVENUE | SUNDAY, JANUARY 22, 2012
    Chart: Benchmarking Ourselves
    by Egan Cheung | Tweet this Eloqua has a very data oriented culture.  Whenever possible, we make decisions only after asking “What does the data tell us?” Here are some interesting things we found: Our open rate and click through rate are both well above the 75th percentile values (19.5% MORE >>
      12 Tweets

Hot Topics for January 22, 2012

Magazine (2)
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Social Media (4)
Twitter (3)
Content (4)
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Best of B2B Marketing Zone for January 21, 2012

January 22nd, 2012

Best of B2B Marketing Zone

January 21, 2012

Hot Topics for January 21, 2012

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Best of B2B Marketing Zone for January 19, 2012

January 21st, 2012

Best of B2B Marketing Zone

January 19, 2012

Hot Topics for January 19, 2012

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Best of B2B Marketing Zone for January 18, 2012

January 20th, 2012

Best of B2B Marketing Zone

January 18, 2012

Hot Topics for January 18, 2012

Contingency (2)
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Lead (23)
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Organic (14)
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Contact (11)
Aging (5)
Government (3)
Media (23)



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Best of B2B Marketing Zone for January 17, 2012

January 18th, 2012

Best of B2B Marketing Zone

January 17, 2012

Hot Topics for January 17, 2012

Broadcast (5)
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Channel (11)
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Publisher (10)



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Best of B2B Marketing Zone for January 16, 2012

January 17th, 2012

Best of B2B Marketing Zone

January 16, 2012

Hot Topics for January 16, 2012

Bandwidth (2)
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Exchange (4)
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Custom Publishing (6)
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Business Blogging (3)
Presentation (9)
Interests (13)
Communities (7)
Google (9)
Youtube (4)



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Best of B2B Marketing Zone for January 13, 2012

January 15th, 2012

Best of B2B Marketing Zone

January 13, 2012

  • MODERN B2B MARKETING | FRIDAY, JANUARY 13, 2012
    Where Social Media Marketing Fits In Your 2012 Budget?
    by Maria Pergolino Regardless of what marketers say about social media, the rubber hits the road at budget time when they have to put their money where their mouth is. Where is social media in your B2B marketing budget? 1.    Weak U.S. economy drives use of tried and true marketing strategies. The continued frail U.S. MORE >>
      24 Tweets

  • BIZNOLOGY | FRIDAY, JANUARY 13, 2012
    1 Billion Facebook Users in 2012? Not So Fast
    Image via CrunchBase. report has been released by interactive agency icrossing. We reported on it over at Marketing Pilgrim. The gist? That 2012 could or rather should be the year that Facebook reaches 1 billion accounts. In 2011 Facebook announced they hit the 800 million mark  in September. Oh and we also have to trust that they actually hit it. MORE >>
      3 Tweets

  • SAVVY B2B MARKETING | FRIDAY, JANUARY 13, 2012
    Savvy Week in Review – January 13th
    Winter may be settling in where we Savvy Sisters live, but the blogosphere has been hot-hot-hot with all kinds of great content and conversations. Seems many people were more than happy to leave 2011 behind and are revving their engines loudly as 2012 gets underway. How to Build a Subscriber Base of 10,000 and Growing by @amandamaks via @junta42. MORE >>
      5 Tweets

  • HUBSPOT | FRIDAY, JANUARY 13, 2012
    6 Lead Nurturing No-No’s to Avoid in Your Email Campaigns
    Lead nurturing is a fundamental must-have for great inbound marketing. According to Gleanster Research , 50% of qualified leads aren’t ready to buy. This means lead nurturing campaigns are necessary to help move these 50% of leads through the sales cycle to make them better ready to make a purchasing decision. Don’t Email Leads Every Day. MORE >>
      90 Tweets

  • FEARLESS COMPETITOR | FRIDAY, JANUARY 13, 2012
    Laugh and Learn with Find New Customers – Episode 56 – Repo Man
    In his weekly B2B marketing show, Jeff Ogden of Find New Customers ( [link] ) shares a key marketing lesson using wit and humor. We hope you’ll tune in each week for a new Laugh and Learn show as well as our weekly Mad Marketing TV show. Tune in next Friday for a fresh new Laugh and Learn with Find New Customers show! MORE >>
      1 Tweet

  • TOMORROW PEOPLE | FRIDAY, JANUARY 13, 2012
    What does 2012 Hold In Store for your Business?
    What does 2012 mean to you? Holidays 2012? London 2012? Olympics 2012? For your business, 2012 could mean many equally high profile aspects. The key is to take a look into the future: Wider customer-base: Does 2012 hold a wider customer-base in store for your business? It could do, if you harness the latest marketing trends. MORE >>
      4 Tweets

  • PAUL GILLIN | FRIDAY, JANUARY 13, 2012
    Tips for Building a Quality Twitter Following
    I breached the 10,000-follower mark on Twitter yesterday. marked this milestone quietly because I’m not big on numbers games and have been outspoken against counting success solely in terms of fans and followers. Nevertheless, I have to admit to taking some pride in this number because of the way I reached it. The Road to 10K. use Dlvr.it MORE >>
      3 Tweets

  • IT’S ALL ABOUT REVENUE | FRIDAY, JANUARY 13, 2012
    4 Signs You Should Call Your Marketing Automation Partner
    by Peter Armaly | Tweet this Ever felt you knew enough to get things done, but then nothing moves? Is it pride? Ignorance? Or is it the desire to appear competent to our colleagues? Whatever the reason, marketers often go it alone. But going beyond “good enough” to “excellent” requires knowing when to seek out support. Success Leads to Questions. MORE >>
      7 Tweets

  • FEARLESS COMPETITOR | FRIDAY, JANUARY 13, 2012
    Find New Customers Fan of the Month Paige O’Neill
    Congratulations to our Fan of the Month for January 2012 – Paige O’Neill. Each month we recognize a special fan of  Find New Customers. This month our fan of the month is none other than marketing expert Paige O’Neil of Aprimo. Paige has been a strong supporter for a long time and we’re honored to recognize her this month. MORE >>
      0 Tweets

  • CONTENT MARKETING TODAY | FRIDAY, JANUARY 13, 2012
    Content Marketing Books to Help Sell the C-Level
    Written by Joe Pulizzi. 10 amazing content marketing books that will help persuade your boss (CXO) to give you more budget for content marketing in your company… The New Rules of Marketing & PR. consider this David Meerman Scott book mandatory reading for all marketers. Get Content Get Customers. Content Rules. Chapman. MORE >>
      0 Tweets

Hot Topics for January 13, 2012

Impression (3)
Trigger (2)
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Sales Cycle (2)
Rules (3)
Range (2)
Lead Management (2)
Newsletter (2)
Develop (5)
Software (3)
Business (8)
Interests (5)
Best (6)



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Best of B2B Marketing Zone for January 11, 2012

January 12th, 2012

Best of B2B Marketing Zone

January 11, 2012

Hot Topics for January 11, 2012

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Sample (2)
Industry (8)
Marketing (23)
Effectiveness (9)
Effective (9)
Best (12)



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Best of B2B Marketing Zone for January 11, 2012

January 12th, 2012

Best of B2B Marketing Zone

January 11, 2012

Hot Topics for January 11, 2012

Broadcast (3)
Average (5)
Income (2)
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Behavior (5)
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Hubspot (6)
Brand (9)
Customer (16)
Sample (2)
Industry (8)
Marketing (23)
Effectiveness (9)
Effective (9)
Best (12)



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Best of B2B Marketing Zone for January 9, 2012

January 11th, 2012

Best of B2B Marketing Zone

January 9, 2012

Hot Topics for January 9, 2012

Deliverability (3)
Test (11)
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Landing Page (6)
Inbound Marketing (8)
Rate (9)
Magazine (5)
Aging (5)
Network (12)
Press (5)
Best (19)
Social Network (8)
Interests (15)
Social (22)
Best Practice (9)
Spam (3)
Trigger (3)



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